Monday, 20 October 2008

The last things to remember specificaly for the R&B genre I am going to convey

  • The target market is mainly going to be 15-35 for modern R&B music which has changed from the tradtional Motown stuff which I am avoiding as it isnt appealing to many in my target audience.
  • Codes and conventions - sow paced, passion, love, emphasies on a boy and girl, modern attitudes
  • Post modern
  • Selling an ideoligy- an aspiration which my target market will want; a strong desireable relationship
  • Black and white, dark colours, reds

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